Kaltwasser Kommunikation Crisis Simulation Exercise
Every crisis is an opportunity - and makes a fresh start possible.
WarRoom trainings are the most efficient and sustainable form of crisis prevention.
Nürnberg Digital Festival 2019
Impulses for economy, science and education as well as art and culture
Interactivity, exchange and networking: This year's #nuedigital Festival is more mature, lively and dynamic than ever.
Staffbase - new cooperation partner for employee communication
Mobile intranet app as key to optimal employee experience
In order to reach employees quickly, purposefully and efficiently, you need the right tools in addition to a good strategy and appropriate content. In...
Pipette instead of watering can: Individual communication in Social Media
Tailor-made topics and formats inspire the target group in social networks
In order to stand out from the mass of content on Facebook, Twitter and Co., companies need to know their target group exactly. Relevant content and...
Which influencer suits me?
The choice of the right influencer is a decisive success factor for a successful collaboration.
A long range does not have to be the ultimate criterion in influencer selection. At least as important are brand fit, credibility and a close...
DIGITAL AWARD 2019 goes to Kaltwasser Kommunikation
A special honor for cold water communication - it is the first company to receive the award from the working group "Digital Society" of the SPD Mittelfranken.
Award ceremony in the iconic "LUISE" on 7 May 2019
Nürnberg Web Week: PR consulting and media relations
The Nuremberg metropolitan region becomes the meeting place for digital Germany
The NUEWW sees itself as an open network of the digital and creative industries in the Nuremberg metropolitan region. We at Kaltwasser Kommunikation are pleased to carry out the nationwide and regional communication work.
bayernkreativ: regional press work
Establishment and expansion of press work for the Bavarian Centre for the Cultural and Creative Economy
To attract attention to the Centre’s advice offers locally, we have developed ideas and concepts from Kaltwasser Kommunikation. The focus was on regional press work and expanding or extending contact with or to the stakeholders.
AEG: Word of Mouth campaigns
The Community as Brand Messenger
From the community for the community: honest reports of experience on social media are becoming increasingly important for the assessment of products. Because consumers trust the credible experience of other users. That is at the heart of Word of Mouth.
Digitalization leads to fundamental changes in all areas of daily life. In economic terms, change has a massive and sometimes disruptive impact on businesses and entrepreneurs: Strategic, structural and procedural changes mean that entire business models must be challenged and revised in order to remain competitive.
Changing customer needs, innovative products and services from new competitors as well as new technological and logistical challenges demand transformation processes across industries.