Now more than ever, our daily business is in tension of economic efficiency and sustainability. We face the challenge of economic efficiency in the present and sustained action in the future with flexibility on the one hand and constant values on the other. Lasting values are fundamental in today's fast moving world. On the long run only those companies are successful, who are able to combine their employees individual values with their day-to-day business and their long-term corporate goals. We try to achieve this at Kaltwasser Kommunikation day by day anew.
Brigitte Kaltwasser grew up in Munich-Schwabing and got in first touch with the subjects of media and journalism at Süddeutsche Zeitung during her policy studies at the Ludwig-Maximilian-University.
As longtime director of the agency and as a mother of four children, she masters the war room scenario not only in PR terms. Brigitte Kaltwasser combines profound PR know-how with a user-oriented way of thinking.
In addition to her CEO position, the communication expert and former journalist still finds enough time and enthusiasm for her teaching assignments at the Technical University Ilmenau in her special fields crisis communications and PR conception. Excellent contacts within the media community, business associations and chambers as well as Berlin and Bavarian ministries, Brigitte Kaltwasser became a well-respected guest of Deutsche Bahn railways and various airlines.
Philipp Nieberle advices medium-sized companies and large corporations active in Germany and internationally. As managing director of Kaltwasser Kommunikation he is responsible for all activities of the agency.
Philipp Nieberle received an MA in Political Science and Sociology from the Friedrich-Alexander University (FAU) in Erlangen. He then embarked on his career with Kaltwasser Kommunikation – focusing on IT and consumer electronics.
Later, he switched jobs and entered the communication department of the IT organization of the Bundesagentur für Arbeit (Federal Ministry for Labor in Germany), the IT service provider for the authorities, and therefore developer and operator of one of the largest IT landscapes in Germany. Philipp Nieberle's last position before turning to Kaltwasser Kommunikation was with Rödl & Partner, an international consulting, auditing and accounting company. There he had the role of deputy manager for the global company communication.
Christina Heinickel is managing director in the executive management team. At Kaltwasser Kommunikation she is responsible for strategic support and consulting of companies in IT, consumer electronics and retail sectors. Based on customer requirements, she creates powerful campaigns so that there is a sustainable awareness of products and brands in the marketplace.
Christina Heinickel has an MA in sociology, psychology and intercultural business communications. As co-lecturer she also teaches students at TU Ilmenau in two annual practical seminars: "PR conception" and "crisis communication".
Christina Heinickel learned her PR skills with Kaltwasser Kommunikation, where she started as trainee in 2006. After a career detour at Fink & Fuchs PR she returned to the Franconian communication agency, in which she was and is responsible for ongoing campaigns for companies such as AEG, Epson, Microsoft, Samsung, Siemens and Xerox. Consumer/lifestyle marketing, strategy development and change communication represent her main communication focus.