Pipette instead of watering can: Individual communication in Social Media
Tailor-made topics and formats inspire the target group in social networks
In order to stand out from the mass of content on Facebook, Twitter and Co., companies need to know their target group exactly. Relevant content and...
Which influencer suits me?
The choice of the right influencer is a decisive success factor for a successful collaboration.
A long range does not have to be the ultimate criterion in influencer selection. At least as important are brand fit, credibility and a close...
DIGITAL AWARD 2019 goes to Kaltwasser Kommunikation
A special honor for cold water communication - it is the first company to receive the award from the working group "Digital Society" of the SPD Mittelfranken.
Award ceremony in the iconic "LUISE" on 7 May 2019
Pfeffer’s Public Relations Ranking 2018
The PR team of Kaltwasser Kommunikation is pleased about this year's placement. In addition to the overall ranking, the ranking also rose in the categories energy industry and crisis communication.
Kaltwasser Kommunikation on place 36 of the overall ranking.
New addition to Kaltwasser Kommunikation: Heike Karg jumps from JOSEPHS into cold water
From May 2019 Heike Karg will enrich the team of Kaltwasser Kommunikation at the headquarters in Nuremberg. Together with the management, she will be responsible for the innovation process of the agency, as well as the areas of digital transformation and
Heike Karg will strengthen the team as a new member at Kaltwasser Kommunikation in Nuremberg.
Digital Transformation: Inspire – Enable – Change
The change that gripped us by the fourth industrial revolution requires a certain degree of adaptation. We support you - from vision to strategy to implementation.
Get started and set the value chain of digital transformation in motion.
Change Management and Energy Turnaround: Without acceptance everything is nothing!
Three golden rules for communication that promote acceptance for social and economic change.
Regardless of whether a corporate structure is to be restructured, whether a high-profile construction project is to be implemented, or whether...
Communication trends - What can we expect in 2019?
Sophisticated communication recipes are increasingly contributing to corporate success.
Communication in and by companies is subject to a strong change, which is further accelerated by technological and social developments. What will be...
Stay cool when it gets cold!
How companies and public authorities can prepare themselves for a crisis in terms of communication with citizens
At this year's nationwide LÜKEX crisis management exercise, public authorities and gas suppliers rehearse what to do in an emergency.