Now more than ever, the customer is king. He can choose from a wide range of products and services, which hardly differ to some extent. At the same time the diversity of information sources increases steadily. In this age of stimulus and information overload it is even more important to raise awareness in order to establish brands and products durably in the market and in sight of the target group.
The way to get there leads over a credible, honest and transparent communication. In addition to the optimal timing, in particular the right messages decide – persuading with facts and inspiring with emotion is key. This applies to both the B2C and the B2B sector.
Trust our experience, expertise and passion for communication when it comes to the following activities:
AEG: Word of Mouth campaigns
The Community as Brand Messenger
From the community for the community: honest reports of experience on social media are becoming increasingly important for the assessment of products. Because consumers trust the credible experience of other users. That is at the heart of Word of Mouth.